YOUR PICTURES COULD BE WORTH 1,000 WORDS: We are in the middle of a birth of a visual culture.
This shift affects more than just the younger generation. Our culture is saturated with imagery, changing the way we consume information. Wired for visual stimulation, our brain engages better with images than words alone. It automatically picks up information from photos, and yet it is so easy to skim over a paragraph of words. Since pictures quickly communicate emotions and purpose, they make a fantastic marketing tool.